AFWL 2025 Welcomes Celebrity MUA Karen Messam

Africa Fashion Week London (AFWL) is thrilled to announce that award-winning celebrity Make-up Artist & Groomer Karen Messam will be the official Makeup Artist Partner for Africa Fashion Week London 2025!

Known for her exquisitely intricate artistry and creative vision, Karen is a powerhouse in the world of beauty. She brings a deep dedication to her craft, working flawlessly across a wide spectrum of skin tones, identities, and features. Whether she’s creating glamorous elegance or bold experimental looks, Karen’s passion is evident in every brushstroke.

Karen is no stranger to the spotlight; her client list includes icons such as Sinitta, Angie Brown, Spice, Wohdee, Ted Ness, and Kojey Radical. Her talent has graced everything from campaigns, films, and red carpets to music videos, fashion runways, and global brand collaborations with names like Harvey Nichols, Red Bull, Greatest Hits Radio, Ploom, Good Morning Britain, and House of Holland.

Her work has been featured in top publications including 10 Men’s Magazine, FHM, Hello! Magazine, Fabulous Magazine, Huck, Moevir Paris, The Telegraph, and China Daily, among many others.

Karen is also the visionary behind KMC Karen Messam Cosmetics, a premium makeup product line, and founder of her namesake beauty studio based in London.

Karen shares her excitement:

I am absolutely thrilled and honoured to partner with Africa Fashion Week London 2025 as the official Makeup Artist Partner. My passion lies in bringing visions to life through exquisite artistry, and I can’t wait to lead my team backstage to enhance the incredible creativity that will grace the AFWL runway. This collaboration is a beautiful opportunity to celebrate diverse beauty and contribute to a platform that champions African fashion on a global stage. Get ready for some truly unforgettable looks!

Karen Messam, Award-Winning & Celebrity Makeup Artist, Founder of KMC Cosmetics.